News and insights with real business evaluations

Trade between Brazil and the United States is growing rapidly In 2021, bilateral trade between the U.S. and Brazil reached a new record of US$ 70.5 billion. The USA is the largest source of foreign direct investment for Brazil with more than R$ 639 billion (US$ 125 billion) in 2020.  In addition, Brazilian companies continue…

I have worked and lived in São Paulo for 30 years and it has been absolutely critical for me to understand Brazil business culture, in order to be successful at work. Brazil Business Practices Most businesses are hierarchical in Brazil and decision-making is usually controlled by the most senior management.  In smaller companies, senior executives…

If you are an Indian employee working for a multinational US based company, this article may make you feel validated. And, if you are a US based leader working with a team in India, you may learn something new. With almost two decades of experience working in corporate India for multinational US based companies, I…

Indians place great value on relationships in business, so it is essential to understand their rich and diverse culture, from the complex politics to the steep hierarchies in business to the influence of the family – and, of course, how to interpret the famous head wobble. Understand the complexity. There is a constant state of…

The U.S. has paved the way for many innovative ways of conducting business. While American businesspeople continue to look to the rest of the world when operating across borders, business culture in the USA has solidified into quite a distinct one. Business culture in the USA has largely been shaped by a continual search for…

At Global Business Culture, we have run hundreds of training programs with clients in the US, UK and across Europe on the perceived challenges of working with remote teams in India.  Our clients come from multiple sectors and include outsourcing, offshoring and captive projects and we work with clients who are new to India and…

As travel resumes and the world creeps towards a new normal, the big Indian cities have started seeing a resurgence of the expatriate population. With it, has come the vital need for cross-cultural awareness training to sensitise the new and in many cases, ‘naïve’ arrivals into daily living and working practices of a country, described…

As outlined by a former Canadian Ambassador to South Korea, Western firms should keep an open mind as the business culture is a mélange of the traditional and the international. It continues to evolve as South Korea integrates more into the global economy and demonstrates its formidable competitiveness and service orientation while rebalancing and placing…

Canada is a vast country with significant cultural differences across its regions and this combined with its multi-cultural orientation means that describing business culture in Canada is not an easy task. Canada became self-governing in 1867 and while it severed its direct colonial ties with Britain in 1982 it retains its links with the monarchy…