Develop Your Own Cultural Fluency

Global business culture’s mission is to make people more effective when working across the barriers of culture, geography and time. We want to make people more culturally fluent so we have developed a range of products which can be downloaded from this site at a range of affordable prices – some are even free!

Our products are designed to help people climb a learning ladder with each product being a little more detailed than the previous one. On this site you can find:

Doing Business Around the World


Understand the mindset and expectations of clients & colleagues around the world with this definitive guide to the cultural aspects of doing business in 39 of the world’s key economies.

Cultural Survival Toolkit


A survival kit for working internationally. This booklet entitled ‘Working in a Global Environment’ covers the key issues you need to think about when working in a cross-cultural situation.

eLearning Cultural Programme


A comprehensive and interactive e-learning programme which takes you step-by-step through some of the key concepts which you need to grasp to be truly culturally fluent.

Video Masterclasses:

A series of three video master-classes delivered by Cultural Awareness guru Keith Warburton. Keith is an internationally renowned expert of the impact of cultural differences on global business and is a frequent keynote speaker at conferences for major global multi-national companies.

Video Master Class – Video One


Introduction to Global Cultural Awareness Impact on Working Cross-Border.

Video Master Class – Video Two


The Impact of Cultural Differences on Day-to-Day Business Areas.

Video Master Class – Video Three


Communication Issues Different Communication Styles & the use of English as the Common Language.

Video Master Class – Video All


All three videos to download at once.